Headout.
Changing behaviour was the main focus of this assignment, in which I worked together with my creative colleague Cassia Hodgson. Headout focuses on the use of phones in social situations, it highlights how many phone users hide behind their phones when they feel uncomfortable, and instead pushes them to ‘headout’. This was combined with a simple and quite humorous visual to make it easily understandable.
This visual could be used on social media as well as in merchandise such as phone cases and coasters.